There’s something unique about jewellery that is beyond time and trends. Even the unusual designs of earrings, rings, necklaces and bracelets have served as timeless pieces. Whether it is silver, gold or any other ornaments made of special gemstones, a good jewellery piece can stand apart and go in sync with your favourite outfit. Our social media feed is filled with shimmering pieces, layered gold chains and bracelets – everything complementing a minimalist outfit. That’s the power of jewellery which can make any look feel more special. And when we talk about trendy jewellery accessories, ‘EK’ is the name you should completely trust.
In this dynamic e-commerce space, Malaysian brand ‘EK’ has built its reputation as one of the most loved jewellery brands. Catering to teenagers and youth, ‘EK Malaysia’ has a sea of accessories in its catalogue for both men and women. Offering a variety of products, the brand focuses on quality, durability and design without leaving a hole in the pocket of the consumers.
Interestingly, the brand was born after its founder Eric Keok found a unique design of the bracelet during his college. Understanding the art of making bracelets and realising the gap in the market for streetwear accessories, Eric created unique pieces that garnered the attention of influencers and many celebrities alike. Some of the bestsellers of ‘EK Collectio’ are Double Cubic Ring in Gold and Silver, Crowned Lion Head Necklace, Five Tone Cuban Necklace and the Loop Earring to name a few.
Apart from this, various other products are available on the official website of ‘EK Collectio’ – ekmalaysia. Along with the jewellery accessories, the online shop has a collection of other products like casual tees, sweatshirts, trousers, caps, watches, sunglasses, wallets, purses, bags among others. An underlying fact that needs to be highlighted is that ‘EK’ has created a fanfare on its Instagram page ‘@ekcollectio‘.
As the jewellery and streetwear brand continues to bring newer additions for fashion lovers, it is simultaneously building its presence in the online and offline markets. Currently, ‘EK’ has consignment stores in Malaysia, Singapore, Australia and Thailand. On a concluding note, Eric Keok stated that he wants to make the brand a one-stop shopping destination for all streetwear lovers across the globe.
