Aiming to bring together brands, models, and stalwarts from the fashion industry under one roof, Vihana Fashions, pioneers in the world of fashion and glam, recently announced the launch of its first-ever edition of ‘Bridal Runway Week’ – an exclusive event dedicated to the fashion and glam industry. To spread the word of the extravagant event, Vihana Fashions conducted an exclusive curtain-raiser event that was held at the luxurious Le Roma Gardenia in Yelahanka, Bengaluru.
The curtain-raiser was organized in association with Arihant Jewel Craft, Silverempress, and Laxmi Diamonds, and is supported by Socioeminent, Creation House, and Limelite. Famed world over for its fine collection of legendary jewellery, including their renowned Nizam jewel collection of exquisite diamonds, pearls, gems and jewels, Sri Ganesh Diamonds and Jewellery, came onboard as one of the sponsors of the Bridal Runway Week curtain raiser event. Maka Di and Kinvah also joined in as the Goodtimes partner for the event.
Presented by Vihana Fashions, and directed by Faheem Raja, the Bridal Runway Week is said to be South India’s biggest fashion event and nothing short of an extravaganza. The three-day event will hold networking and brand launch sessions followed by a runway show to present the participating brands’ latest collections in the weddings and bridal space.
Vihana Fashions is the brainchild of Prashant Mane – Founder & CEO of the company. Being an experienced software engineer, Prashant Mane has developed numerous application softwares across domains including pharmaceticals, fashion, automobiles among others. He has also consulted for companies such as TTEC, NIC, Boeing, and Infosys. Pairing his experience in the field of IT, along with his taste for fashion, he founded Vihana Fashions with a rebellious spirit and a lofty objective – to bring advancements in the fashion domain with the use of technology. He envisioned building the best branding, design and web development solution for businesses in the fashion and glam industry; hence was born Vihana Fashions.
Speaking on the event, Prashant Mane, the Founder & CEO at Vihana Fashions said, “It’s such a great feeling for us at Vihana Fashions to be announcing the launch of our first ever edition of Bridal Runway Week here in Bangalore. Our sole purpose through Vihana Fashions was to create an ideal platform for members of the fashion industry to come together, learn, network, and collaborate. With this event, we could not be more proud of how far we’ve come as a brand, and we look forward to organizing many more such events in the years to come.”
The who’s who of the fashion industry was in attendance at the curtain-raiser event. Some of the designers who showcased their collections included nationally recognized Rosy Ahluwalia, Sonia Jain, Aparna S, and Sanjay Mittal. The event was also supported by nationally recognized fashion show curator and director – Rajdeep Roy, who has previously played a significant role in some of India’s most Prestigious Fashion weeks. With over 10+ years in the fashion industry, Rajdeep Roy has worked with over 150+ designers and weaver teams to promote numerous leading brands in India. His exemplary work has been noticed and appreciated by many fashion houses thus bestowing him with numerous prestigous awards in the fashion and glam industry.
The show was choreographed by supermodel and stylist, Jackie Besterwitch. Nationally recognized Bollywood singer Shibani Kashyap was the main attraction, and was also the show-stopper at the event.
For more information on Vihana Fashions, you may visit: www.vihanafashions.co.in/